Grab 5-Star Eats Program

Every great food experience starts with a merchant who consistently shows up for their customers. Every thoughtfully prepared order, every on-time delivery, and every positive review reflects a commitment to quality and service. These everyday moments build lasting customer trust, and that's what Grab 5-Star Eats is all about.

The program recognizes top-rated City and Community merchants who consistently deliver exceptional experiences and celebrates the businesses that customers continue to choose and recommend.


As customers discover these trusted local favorites, merchants gain greater visibility and more opportunities to grow, making Grab 5-Star Eats more than just a badge. It's a recognition earned through consistency, care, and the relationships merchants build with their customers.


What it means to be a Grab 5-Star Eats Merchant

Being recognized as a Grab Star Eats Merchant is a reflection of the trust customers place in a business and the commitment it has shown to delivering consistently excellent experiences.

The program celebrates merchants who have built a strong reputation through quality food, reliable operations, and exceptional service, setting the standard for excellence on GrabFood.


For merchants looking to grow their business and strengthen customer loyalty, every positive customer experience is another step toward becoming a Grab 5-Star Eats Merchant.

How can a GrabFood merchant qualify for the program?

5-Star Eats represent merchants who consistently deliver reliable service, quality food, and positive customer experiences. Merchants who qualify for the program are evaluated at a brand level, based on key operational and customer experience standards, including:

  • Lifetime ratings of 4.5 stars or higher

  • A rating count of 100 or more

  • A Store Completion Score of 85% or higher across all branches over the last 90 days

  • 0 safety incidents across at least 95% of the brand's branches over the last 90 days


Achieving 5-Star Eats status highlights a merchant’s dedication to quality, consistency, and customer satisfaction.


New! 5-Star Eats Probationary Tier

In our recent program review, we introduced a new Probationary Tier to give merchants who are close to meeting the full 5-Star Eats criteria an opportunity to improve their performance and unlock their potential to become official 5-Star Eats merchants.


Cycle 2 Duration: July 13 to August 31, 2026

At the end of Cycle 2, on September 1, 2026, your performance will be reviewed against the following criteria:

  • Lifetime ratings of 4.5 stars or higher

  • A rating count of at least 80 ratings

  • A Store Completion Score of at least 70% or higher across all branches over the last 90 days

  • 0 safety incidents across at least 95% of the brand's branches over the last 90 days


Based on the review results, each brand will either graduate to 5-Star status, remain in the Probationary TIer,  or exit the Probationary Tier. If a brand exits the Probationary Tier, it will still be eligible to qualify in future 5-Star Eats program cycles.


This process ensures the program continues to reflect our customers' evolving expectations while maintaining the highest standards of quality across our merchant community.


To compare and summarize the criteria for both tiers:

Criteria

5-Star Eats Merchants

Probationary Merchants

Lifetime Ratings

4.5 stars and above

4.5 stars and above

Rating Count

100 ratings

80 ratings

Store Completion Score

85% and above

At least 70%

Safety cases

0 safety incidents

0 safety incidents



5-Star Eats Exclusive Perks ⭐

As part of GrabFood 5-Star Eats, merchants gain access to exclusive opportunities designed to help support sustained business growth and strengthen their visibility on the platform.

This includes:

⭐ An exclusive 5-Star Eats badge displayed on your store in the Grab app

⭐ Increased visibility on the Grab app, supported by nationwide marketing campaigns

⭐ In-store point-of-sale and marketing materials for outlets

⭐ Membership in the exclusive 5-Star Eats Community for shared learning and interaction, and dedicated assistance from Grab representatives

⭐ Priority access to special member perks, including Grab deals, solutions, campaigns, and brand partnerships

⭐ Exclusive invitations to GrabFood Zone activations in select cities

⭐ 0% MDR for the first 30 days of In-Store Solutions+ activation


However, each GrabFood merchant who is in the Probationary Tier will ONLY receive the following perks which will go live on July 9, 2026.

✔️ Feature in the Quality Picks carousel on the Grab app

✔️ Receive specialized training materials designed to help you meet the program's performance criteria


To compare and summarize the perks for both tiers:

Exclusive Perks

5-Star Eats Merchants

Probationary Merchants

Grab 5-Star Eats Badge

✔️

✖️

Visibility on the Grab App

✔️

Carousels, feedcards, headers, tiles, etc.

✔️

Visibility on Quality Picks carousel only.

In-store 5-Star Eats Kit

✔️

✖️

5-Star Eats Community Membership

✔️

✖️

Priority Access to Grab campaigns

✔️

✖️

GrabFood Zone Invites

✔️

✖️

0% MDR for In-Store Solutions+

✔️

✖️

Exclusive specialized training materials

✔️

✔️



What helps GrabMerchants achieve 5-Star Eats status?

Behind every 5-Star Eats Merchant is a strong commitment to delivering a seamless customer experience. Here are some best practices that can help merchants maintain high service standards and build stronger customer trust over time.




Grab 5-Star Eats recognizes merchants who continuously go the extra mile for their customers every day. As you continue to grow your business and delight your customers, Grab is committed to supporting your journey with programs, opportunities, and tools that help drive our shared progress, one great customer experience at a time.

Forward Together